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I love to create winning social media strategies, craft engaging content, and manage ad campaigns to make the most impact. Let's work together to effectively handle all your social media needs

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Space2inspire brand

Sian Proctor

I was privileged to work with Sian Proctor to improve her social media presence and grow her brand. I was responsible for growing her online community from 90K to 230K followers on Instagram. TikTok reached over 35K followers organically. 

My role:

  • I shot, edited, and created all video and graphic content and responded to brand mentions, tags, direct messages, and replies across channels on paid and organic social media.

  • Built, tagged, scheduled, and published social content. Traffic paid social assets for the launch of paid social content. 

  • Monitored ongoing social conversations via social listening, industry trends, audience insights, etc.

  • Leveraged cultural and audience insights to inform ongoing content strategy, optimizations, and content creation

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Zavandi Jewelry

2018 - 2019

I was privileged to work with Sian Proctor to improve her social media presence and grow her brand.

My role:

  • Created, curated, and managed original content

  • Generated 25 posts per week, producing over 400,000 unique page views on average

  • Posted varied from creative/original content to product-based themed posts 

  • Produce paid marketing campaigns to increase traffic via Instagram

  • Provide assessments and implementations for advanced web and social analytics via Google Analytics 

  • Perform site analysis, keyword research, and planning

  • Manage all email marketing through MailChimp

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The MasterCard Foundation

2022 - 2023

In my role at EdPlus, I managed the MasterCard Foundation's Instagram account and the Instagram account for the digital platform

Baobab and grow the Alumni community. 

  • Wrote copy and created original content for social posts with 100% grammatical accuracy

  • Growth in channels averaged 15K new followers, 100K impressions, and 1K engagements per month

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